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Avitage
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Avitage iNgage

This is a coordinated, integrated marketing-automation and sales-enablement program that provides the strategy, resources and systems to create, manage and deliver communications that are aligned to and in support of the customer's buying process.

We partner with our customers to provide complementary resources and best practices based upon 15 years of experience. We bring a unique approach to content strategy and creation.

For marketing, we help create better, more impactful communication content that increases the quality of sales-ready leads and improves the return on content investments.

For sales, we improve the ability to engage customers with effective “conversations”—some live, some on demand—that raise win rates and revenue, reduce sales cycles and lower selling costs.

Avitage iNgage Program

Specific services of the iNgage program are:

Program Management

  • Define requirements for lead generation, lead nurturing, knowledge transfer and
    customer engagement
  • Design the program
  • Establish processes, procedures and policies
  • Set up systems and technologies
  • Define resource levels and workflow process
  • Measure and report
  • Make improvements

Systems

Content-Production Services

  • Web/landing page setup
  • Content aggregation and preparation
  • Email/newsletter templates and content
  • Webinar programs
  • PowerPoint®
  • Multimedia vignette, Flash® and video content
  • Advertisements

Delivery Support

  • Campaign execution
  • Webinar support
  • Help sales deliver tailored communication programs to customers and prospects

To learn more about this service, including examples, case studies, service descriptions
and videos please view our Resource Center. (one time registration provides access to all content).
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Communications Ecosystem
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Marketing Automation and Sales Enablement Content Strategy and Creation Lead Generation Lead Nurturing Knowledge Transfer Customer Engagement