Lead Generation

While marketing spends considerable time and effort on lead generation, SiriusDecisions and others report that, in organizations with a mature marketing effort, marketing generates 30% of leads. 

Avitage iNgage lead-generation services support 100% of an organization's lead-generation requirements by providing the systems, services and content both marketing and sales need to accomplish this task. 

To produce sales-ready leads, higher registrations and attendance, higher content consumption, and a greater participant experience, we help our customers deliver continuous and coordinated lead-generation programs. These programs are used by marketing and sales.

This requires a shift from generalized, “broadcast” campaigns to focused, specialized, narrowcast communications. It's a focus on quality, not just quantity. 

We make it easier to execute programs, as well as optimize the return on content.  We accomplish this by building content for multiple purposes, to:

• Generate leads
• Nurture leads
• Transfer knowledge
• Deliver selling proof points

Services:

• Conduct campaigns
• List management
• Landing pages
• Email services
• Webinars
• On-demand webinars
• Virtual events

To learn more about this service, including examples, case studies, service descriptions
and videos please view our Resource Center. (one time registration provides access to all content).

Go to Resource Center

Avitage's Community:


Follow our CEO:

"For the complex sale, a proper lead-generation program requires a disciplined and
multi-modal approach."
 - Brian Carroll, Lead Generation
for the Complex Sale

Webinars  
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Virtual Shows
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