After 27 Years it's time to say

Thank You 
to our employees, customers and partners,
for the opportunity to learn, grow and prosper together.

The Avitage project 

to learn how to design and deploy
customer-relevant, value-based conversations 
and content -- at scale, without compromise -- 
is complete. 

Parting Recommendations for B2B Sales and Marketing Leaders

Those who conduct the most effective conversations, win. 

To accomplish this requires:
Considered analysis and design of each critical engagement conversation.

This is a true transformation initiative impacting:
Mindsets, Skillsets and Toolsets -- especially Content 
from the CEO on down. 

For Marketing and Content Strategy: 
If you conduct conversation analysis and design well, 
your strategy will be obvious.